Thursday, August 23, 2007

Pushing buttons - the "conflict" frame

Let me start off by saying I know I'm getting sucked in to thinking of "the media" as news only when it can cover a whole host of other types of communications (i.e. entertainment programming, internet, games, music, etc.).

One of the least productive ways of framing a situation as far as how society can deal with it is through overuse of the conflict frame where one "side" is pitted against another "side" (as if there are only two "sides" to any given disagreement). I think a lot of useful insights are missed when we only think of solving a conflict by someone winning rather than the compromises that generally have to happen for long-term improvements and when we only see how disagreeing factions argue rather than how they actually reach those compromises.

Victoria Kramer

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